.seo-guide{width:min(100% - 2.5rem,72rem);margin:auto;padding-bottom:5rem}.seo-guide nav{border-bottom:1px solid var(--color-bone-line);justify-content:space-between;align-items:center;height:5rem;display:flex}.seo-guide nav a{color:inherit;font-size:.85rem;text-decoration:none}.seo-brand{font-family:var(--font-mark);font-weight:650;font-size:1.05rem!important}.seo-guide header{border-bottom:1px solid var(--color-bone-line);padding:clamp(4rem,10vw,8rem) 0}.seo-kicker{text-transform:uppercase;letter-spacing:.15em;color:var(--color-on-bone-muted);font-size:.7rem}.seo-guide h1{letter-spacing:-.05em;max-width:14ch;margin-top:1rem;font-size:clamp(3rem,8vw,6.5rem);line-height:.94}.seo-lede{max-width:45rem;font-size:var(--text-lead);color:var(--color-on-bone-muted);margin-top:1.5rem}.seo-guide section{border-bottom:1px solid var(--color-bone-line);padding:clamp(3rem,8vw,6rem) 0}.seo-guide h2{max-width:18ch;font-size:var(--text-h2)}.seo-routes{margin-top:2.5rem}.seo-routes article{border-top:1px solid var(--color-bone-line);grid-template-columns:3rem minmax(10rem,15rem) 1fr;gap:1.5rem;padding:1.5rem 0;display:grid}.seo-routes article>span{font-family:var(--font-data);color:var(--color-on-bone-faint);font-size:.72rem}.seo-routes h3{font-size:1.15rem}.seo-routes p{color:var(--color-on-bone-muted)}.seo-routes strong{display:none}.seo-explain p,.seo-questions ul{max-width:46rem;color:var(--color-on-bone-muted);margin-top:1.5rem}.seo-questions li{margin:.7rem 0 0 1.25rem;list-style:outside}.seo-cta{justify-content:space-between;align-items:end;gap:2rem;display:flex}.seo-cta p{max-width:38rem;font-size:var(--text-lead)}.seo-cta a{color:inherit;flex:none;font-weight:650}.seo-note{max-width:48rem;color:var(--color-on-bone-faint);margin-top:2rem;font-size:.78rem}@media (max-width:700px){.seo-guide{width:min(100% - 2rem,72rem)}.seo-guide nav{height:4.5rem}.seo-guide header{padding:3.5rem 0}.seo-guide h1{font-size:clamp(2.8rem,13vw,4.5rem)}.seo-routes article{grid-template-columns:2rem 1fr}.seo-routes article p,.seo-routes article strong{grid-column:2}.seo-routes article strong{text-transform:uppercase;letter-spacing:.08em;margin-top:.4rem;font-size:.75rem;display:block}.seo-cta{display:block}.seo-cta a{margin-top:1.5rem;display:inline-block}}